About advocacy and outreach

As one of its three missions, UITP engages with decision-makers, international organisations and other key stakeholders to promote and defend public transport and sustainable mobility solutions.

In order to secure a supportive policy and business environment for public transport, UITP promotes the idea that public transport should play a major role in any urban mobility policy. By highlighting its benefits beyond the mobility sphere, UITP also promotes public transport within the wider policy framework.  

Advocacy activities support UITP’s strategy for public transport by aligning stakeholders outside the public transport sector with the strategy objectives.

Advocacy targets

The targets of UITP’s advocacy activities include: decision-makers in local and national governments (in urban planning, transport, finance, health); European institutions, the business community and urban visionaries (eg. planners, architects, journalists).

UITP employs two methods to get its message across. Firstly, by developing advocacy tools to provide its members (eg. Focus Papers and toolboxes) with messages and evidence that they can use for their own advocacy activities. Secondly, by engaging with relevant international forums - where advocacy targets can be addressed collectively – to ensure public transport-related issues are at the top of international agendas.

Advocacy messages

UITP’s advocacy messages are determined by the output of UITP’s expert groups, emerging trends and developments outside of public transport and the needs of the public transport sector as a whole. UITP puts a strong emphasis on the development of compelling and original evidence in order to strengthen its policy messages.

The priority advocacy areas for 2013-2015 include:

  1. Public transport as a key ingredient of growth
    Making the economic case for public transport reflects the current policy focus on growth in a context of slow recovery in advanced economies and slowing growth in emerging economies.
  2. A better governance and funding framework for cities
    Cities are the economic powerhouses of (national) economies and are receiving increasing competences but this is not usually matched by adequate resources. Public transport should be given a central position in city funding architecture given the economic benefits it offers.
  3. Public transport plays a leading role in the transformation of cities
    Public transport is a natural mobility and urban services integrator within a changing urban context: today with shared cars and bikes; tomorrow with electric cars and autonomous vehicles. The ‘smart city’ approach entails the integration of various urban systems, raising the issue of who will play a leadership role.

 

Communication campaigns

UITP’s advocacy activities are complemented by communication campaigns, such as the Grow with Public Transport campaign, which aims to highlight the economic, environmental and social benefits of public transport.

 

Youth 4 PT

UITP is also active in promoting the voice of young people in transport planning and policy via Youth for Public Transport.

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