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    Public awareness


    INTERNATIONAL FILM FESTIVAL CINERAIL



    UITP is a proud partner of the Cinérail film festival which takes place in Paris every year. For a whole week, this unique festival projects screenings of some great movie classics as well as a competition of short films. Prizes for short films are awarded in a number of different categories such as 'Grand Prix Cinerail', fiction, documentary, animation, corporate films and advertisements. The films screened during the festival provide a wonderful opportunity to depict rail and metro as so much more than a means of transport. They show stations, metros and trains as an integral part of our daily lives; as a place of encounter, action and interaction; as a setting for dreams, poetry and fantasy; and as a backbone for social and economic development.

    The 17th edition of CinéRail was a tremendous success and attracted a wide range of train and cinema enthusiasts in the French capital from 24 to 31 March 2009. During seven days the festival showcased a selection of 10 feature films and 72 short films under the theme ‘Train, Humour et Fantaisie’

    On the programme of this year, cinema classics were discovered or rediscovered:
    The Titfield Thunderbolt from Charles Crichton (1953), Clockwise from Christopher Morahan (1986), Maine Océan from Jacques Rozier (1986), Sept ans de malheur from Max Linder, an evening dedicated to Billy Wilder, Darjeeling Limited from Wes Anderson and Le crime est notre affaire from Pascal Thomas

    This year the short film competition offered to the jury and the audience a selection of 55 fictions and 17 documentaries from 25 countries which were all closely linked to the railway universe. Find out more about the winners of the competition. (lien PDF)

    In parallel to the retrospectives the event also programmed the preview of Villa Amalia from Bernard Emsellem for opening of the festival and the British film Three and out from Jonathan Gershfiled was presented at the closing ceremony.

    Cinerail Professional Days: Corporate and advertising films competition

    One of the highlights of the festival was be the presentation to professionals of the most recent audiovisual productions from railways or public transport companies.
    This event is entirely dedicated to audiovisual communications and films produced on railway/metro themes, and has become after 16 editions a worldwide reference. It gives professionals dealing with railway communications an extremely valuable opportunity to exchange their experiences and best practices on the use of audiovisuals.

    The professional days took place at UIC headquarters in Paris with a two-day program showcasing 57 corporate communications and advertising films from 14 countries on 26 and 27 March 2009. Screenings were held in the presence of film producers and directors.

    The best corporate films were rewarded by an international jury according to criteria such as creativity, originality and effectiveness. The jury was headed by Fabienne Le Loher (France), Carlos Cipriano (Portugal) and Alain Primatesta (Switzerland).

    The international jury awarded the following prize:

    Cinérail d’Or for Corporate Communication
    La Pandilla ADIF – Spain - 18 min
    Sponsored by ADIF
    Directed by Alfonso Gonzalez
    Produced by Cambio de Sentido - Martin Bosco


    Special Prize of the Jury
    Highspeed Love – France - 5 min
    Sponsored by U.I.C.
    Directed by Hans Wan Rooy -  
    Produced by Ventoux

    Prize for External Corporate Communication
    Zwischen Spiel – Switzerland – 9 min
    Sponsored by CFF Communication
    Directed by Hugi Stefan
    Produced by C-Films - Blush Films

    Prize for Internal Corporate Communication
    Embarquement Immédiat – France – 12 min
    Sponsored by SNCF - Région Paris Sud-Est
    Directed by Jean-Pierre Huguet
    Produced by Label Factory

    Special Mention of the Jury
    The Cycle of Service Customer – Australia – 16 min
    Sponsored by Yarra Trams
    Directed & produced by Paul Matthews

     Cinérail d’Or for Advertising
    Monumental Environment Congress– Finland -1 min
    Sponsored by VR Finnish Railroad Company
    Agency : Dynamo – Directed by Vesa Manninen
    Produced by Grillifilms & Talvi Digital - Hanna Mutanen


    Special Prize of the Jury (in the advertising category)
    Marylin– Australia
    Sponsored by Yarra Trams
    Directed by Colin Tyrus
    Produced by Yarra Trams

    For more information: www.cinerail-fest.com
    UITP Contact: Stéphanie Loozen

    15 February 2008: Press Release
    Metros and trains on the silver screen

    27 February 2007: Press Release
    Looking back on the 15th edition of the Cinerail Festival

    February 2006: Press Release
    CINERAIL International Film Festival for Train, Metro and Cinema

    European Mobility Week

    UITP : Key international official partner
     
    UITP signed ‘European Mobility Week Pledge’ at a ceremony during the European Commission’s Green Week in April 2002. Since then, the association became an official partner of European Mobility Week and the Car Free Day. These initiatives supported and financed by the European Union offer a unique opportunity to all mobility actors to play a key role in sustainable mobility and enhance their own public image.

    European Mobility Week has been running for six years and aims to influence mobility and urban transport issues for the long-term as well as to improve health and quality of life of European citizens. It is organised each year from 16 to 22 September and represents a perfect opportunity to present sustainable alternatives to European citizens, to explain the challenges that cities and towns are facing in order to induce a change of behaviour and make progress towards a more sustainable transport strategy for Europe. It gives people space to think about what our urban streets are really for and to debate concrete solutions for tackling urban challenges such as air pollution.

    European Mobility Week Award
    From 16 to 22 September 2008, thousands of European towns and cities participated in the seventh European Mobility Week and invited their citizens to a wide range of activities promoting sustainable mobility. The central theme was Clean air for all, encouraging local authorities to raise awareness about the negative impact of motorized traffic on air quality and to introduce and promote cleaner transport alternatives. All participating local authorities complying with the criteria of the European Mobility Week Charter were invited to apply for the European Mobility Week Award.

    The European Mobility Week Award rewards the city with the best overall record in providing awareness and carrying out projects which contribute to a complete shift towards sustainable city transport. An independent panel of experts assessed a total of 66 applications, and shortlisted 10 local authorities which they considered had performed outstandingly well during EMW 2008. Of these, 3 'best of the best' were then retained as finalists for the 2009 European Mobility Week Award.

    • Almada (Portugal) - finalist
    • Budapest (Hungary) - finalist
    • Burgos (Spain)
    • Cork (Ireland)
    • Galway County Council (Ireland)
    • Krakow (Poland)
    • La Rochelle (France)
    • Murcia (Spain)
    • Ponferrada (Spain)
    • Zagreb (Croatia) - finalist

    See detailed information about achievement of each shortlisted city.

    The jury members paid close attention to the involvement of stakeholders during the preparation and organisation of EMW, as well as to the comprehensiveness of the action plan, including activities on all sustainable transport modes. It was also seen as an advantage that the EMW theme was at the heart of their Week. The jury members also took into account the specificities and operational and financial means of all applicants - efforts were recognised according to the size of the local authority.
    The jury was also pleased to see a good geographical spread as well as a good mix of small and big local authorities, proving the high engagement from local authorities across Europe in the programme and high relevance of the issues.

    Winner of European Mobility Week Award 2009
    The city of Budapest won the 2009 European Mobility Week Award. The Hungarian capital was judged by an independent panel of experts to have done the most to raise public awareness of air pollution from traffic and promote cleaner alternatives during European Mobility Week. The awards were presented by Commissioner for Science and Research Janez Potocnik at a ceremony in Brussels on 23 February 2009.

    The city and districts of Budapest developed a whole range of events and activities to promote sustainable urban transport, with a major contribution from local artists and organisations. The activities included two consecutive car-free days, a "Clever Commuting Race" for VIPs to demonstrate the efficiency of public transport, an open-air exhibition of clean and energy-efficient vehicles, a conference on air quality and noise mapping and a "Pedestranised Areas Day", promoting the pleasures of walking in the historical city centre along the banks of the Danube. The Hungarian capital introduced and promoted several permanent measures to demonstrate its commitment to sustainable transport, such as expanding the downtown pedestrian area, increasing parking fees in the city centre, improving metro and tram infrastructure and services, and introducing new bicycle lanes and 'park and ride' facilities. Budapest also closed its ring road during EMW, reducing transit traffic in the city by around one-quarter.

    Theme of EMW 2009
    Climate change has been selected as the common theme for the EMW 2009 campaign. The slogan "Improving City Climates" underlines the importance of efforts of towns and cities in effectively tackling climate change via measures promoting sustainable mobility.

    EMW 2009: Be part of it!
    Using public transport to satisfy mobility needs is certainly a central theme of the European Mobility Week. Public transport should be fundamental to a good mobility in urban areas.
    All public transport actors in the European Union will be able to use the Week as an opportunity to promote intermodal solutions and give clear information on how public transport connects with the other modes, proving that it can offer a good alternative to the use of the private car

    Local actions:
    Local authorities have a crucial role to play in the implementation of national and European legislation. An integrated transport policy and travel plans fostering sustainable mobility are fundamental to protect citizens from harmful air pollution

    UITP fully recognises the importance of raising awareness on the environmental impacts of everyone’s modal choice and encouraging the use of sustainable modes of transport. This is why we invite all our members to participate in this event and take this opportunity to promote public transport.

    For plenty of ideas and inspiration to get involved, read our Core Brief on European Mobility Week.



    16 September 2008 – Press Release
    European Mobility Week: Challenging car-dependent lifestyles

    17 September 2007- Press Release
    Streets for people! International Association of Public Transport (UITP) supports European Mobility Week

    18 September 2006 - Press Release

    UITP welcomes the vote in favour of the congestion charging system of the inhabitants of the city of Stockholm

    11 September 2006- Press Release

    The International Association of Public Transport (UITP) supports the European Mobility Week



    Previous campaigns
     

    Following EMW 2002, UITP has compiled a report ‘Public Transport Initiatives for the European Mobility Week’. Click here to read it.

    More information
     
    Click here to visit the official European Mobility Week website

    For more information, please contact UITP Communications Department:
    Stéphanie Loozen | Communications Manager