A one day seminar on how design can be used to improve the quality of your network and better satisfy your customers
The pace of our lives is becoming ever more frenetic and travel is now an everyday part of our habits. Time spent moving therefore needs to be enjoyable. An unequivocal link exists between quality of life and mobility; there is more to traveling on public transport than just having a ticket to ride on a vehicle that will take us nearer our desired destination.
Public transport professionals must aim to ensure that the whole journey experience is a positive one. Making this happen is not an easy matter and it involves looking in turn at each environment and space customers use in every part of their journey. Design of vehicles and infrastructure (stations, bus and light rail shelters, waiting areas, signage and information systems, accessibility systems) are just some of the aspects to be examined. Customer satisfaction and impression of quality can be further enriched by public artwork, cultural and community actions and other installations that increase the interest and quality of the space as well as the travel experience.
UITP is pleased to organize the 3rd Design Day in Lisbon, where some of the most important Portuguese Design Schools, the Portuguese Design Centre and the Museum of Design can be found. Europe’s most western capital, Lisbon is a city where eight centuries of history embrace a 21st century city full of life. Flanked by the Tagus on one side and the Atlantic on the other, Lisbon is a city enveloped in an unusual light.
Since its beginning in 1959, Lisbon Metro has been an example of the modern trend that is visible in the city. Its stations connect three important aspects - architecture, art and design. These features were worked together shoulder to shoulder, from the very first project drawings. This triangular dynamic is systematically encouraged and is easily noticeable mainly in the stations built since the mid-1990s. Considered as good practice by UITP, public art is present in every single station of the Lisbon Metro network; artists from all over the world are represented, the best example being Orient station, displaying thirteen internationally renowned artists.
The 3rd Design Day will play host to speakers from organisations around the world undertaking innovative work and take a closer look at innovative and original design practices. Particular emphasis will be on customers’ expectations in terms of design in public transport. |
|
|
