Mobility Week is now over. Thanks to all participants.
On the occasion of the European Mobility Week, UITP is launching a global movement: the 2015 UITP Mobility Week campaign.
From 16 to 22 September, we invite all mobility stakeholders and all people supporting the development of public transport to show their commitment by displaying the same message “Celebrating mobility week”!
How to join the movement?
1. Download our free and ready-to-use toolkit
The toolkit includes a set of banners in different sizes for the web, newsletters and your social media cover pictures (Facebook, Twitter and LinkedIn), available in 4 languages: English, French, German and Spanish.
Please note if you are a UITP member benefitting from a Premium or Advantage package you will receive the open files, which will allow you to add your logo or translate the slogan. If you haven’t received them yet, please send us your request (mailto: email@example.com)
2. Display as many banners as possible (from 16 to 22 September)
During the campaign, we invite you to publish these banners on your websites and social networks. Thus participating members worldwide will together convey the same message.
So mark the dates 16 – 22 September 2015 on your calendar and reserve some space on your communication channels for these days!
Why this campaign?
With this campaign, we aim to raise the awareness of the importance of public transport in the changing urban mobility landscape.
Public transport has the capability to make cities move more efficiently. It has the data necessary to provide integrated mobility services and it is a vital weapon in the fight against climate change and congestion.
Yet in 2009, 47% of the daily trips worldwide were still made in private motorised vehicles, creating both pollution and congestion. That’s why we launched our strategy for the sector, to double the market share of public transport by 2025 and pinpoints the key areas where action is urgently needed.
The UITP 2015 Mobility Week campaign is in line with this strategy.
In 2015, what does urban mobility look like?
With more and more of us living in urban areas, demand for urban mobility is rising, especially in developing countries.
With increasing urbanisation and the opportunities opened up by new technologies, the urban mobility landscape is changing rapidly. People are now benefitting from a greater range of mobility solutions than ever. Though ‘traditional’ public transport continues to carry million of passengers every day, the sharing economy has seen the emergence of bike-sharing, car-sharing and ride-sharing systems the world over. Meanwhile, new players like telcos, banks and IT-solution providers are offering a broad range of mobility services facilitating journeys for their smart, connected customers: apps, integrated mobility platforms, e-ticketing…On-demand mobility is taking shape.
In the fight against climate change, electro-mobility is becoming increasingly popular. However, whether electric or not, cars simply add to congestion: on a same corridor, sub-urban rail by comparison can carry up to 50 times more passengers than cars. But e-mobility is not limited to cars: more and more bus systems are become electric whilst energy regeneration from metro braking allows for the charging of electric vehicles.
Another interesting trend in the current urban mobility landscape: in industrialised countries like USA or Japan, car ownership is decreasing amongst young people who tend to prefer public transport and shared mobility solutions.
In this new context, multimodality has become a matter of course. Whoever takes the lead in integration, every city should be able to provide a well-balanced combined mobility offer including public transport, car-sharing, bike-sharing, taxis and other sustainable modes in order to offer a real alternative to private car use.
For further information, contact firstname.lastname@example.org