From car-free day to bike-to-work challenges: get ready for a week of sustainable mobility actions

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Today starts the beginning of EUROPEANMOBILITYWEEK 2018! Every year, EUROPEANMOBILITYWEEK encourages towns and cities to commit to sustainable mobility actions to improve the quality of life for citizens. The theme for this year’s edition is ‘Mix and Move!’ promoting multimodal mobility solutions. Everyone is welcome to register a MOBILITYACTION and become part of the campaign! Whether you have decided to cycle to work, or if you’re a public transport company launching new or discounted services, any action big or small is a step in the right direction for sustainable urban mobility.

We are happy to see many UITP members joining in the activities planned for the week from 16-22 September! Check out the actions planned in your town or city and make sure to take an active part!

The week starts off on Sunday with Car-Free Day. Many cities have committed to enforcing this car-free day to promote sustainable modes of transport in place of private cars. In efforts to support their cities, public transport operators around Europe are offering free or discounted journeys on this day. For instance, public transport operator in Brussels, Belgium, STIB-MIVB, has announced that passengers will ride for free on Sunday. De Lijn, the public transport operator in the Flemish region of Belgium, has also announced free journeys on this day.

Similar initiatives have been announced in France by Transdev Bassin d’Arcachon, offering a 50% discount on monthly and annual subscriptions and on 10-trip tickets purchased on their mobile app ‘MyBus’.

Some more active challenges include the European Union Institutions Cycling Challenge. This is the first bike-to-work challenge targeted to an extended group of EU Institutions. The goal is to encourage employees to use a healthy and sustainable form of transportation to commute to and from work.

Translink, in the UK, continues its #SMARTMOVERS campaign to raise awareness of the benefits of travelling by bus and train instead of by car. Through this campaign, real passengers share their unique stories of how they benefit from travelling by public transport.

In Germany, Door2Door has launched the ‘allygator shuttle’: a shared and on demand transport service. Using a mobile app, users can book a shuttle and get picked up or dropped off wherever they need to be, choosing a fast, affordable and sustainable mode of transport.

With all of these MOBILITYACTIONS and over 500 more, we are excited to see what the rest of the week will bring! We will be sharing MOBILITYACTIONS every day throughout the week to promote this excellent campaign. It’s not too late to get involved a register an action now!

Stay tuned for a week full of sustainable, multimodal mobility solutions!

Read about the top 10 most liveable cities to gain inspiration!

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