Strategic Plan 2025-2028
Take a deep dive into our new vision, mission, values and objectives at UITP and get a taste of what we are working on over the next few years.
About the Strategic Plan
UITP’s People First Strategic Plan aims to provide a roadmap for the association’s growth, sustainability and success from 2025 until 2028 and beyond.
It is a living document that will be reviewed and updated to ensure that UITP stays on track and continues to adapt to changing and challenging circumstances.
The People First Strategy includes new UITP values, an updated vision and mission and clearly defined objectives, actions and milestones.
Through an inclusive process, its development has captured the perspectives from employees, management, and executive and policy board members.
The plan also builds upon the lessons from the UITP 2024 member survey which identified the ambition and expectations of our membership.
Our Vision and Mission
As we worked to implement our new 2025-2028 strategy, it became clear that if we are truly focused on advancing UITP, our members and our sector, our vision and mission had to be updated
Our Vision
“Moving people for a sustainable and inclusive world.“
Our Mission
“Together, we advance public transport through advocacy, knowledge, and networking.“
Our Values
Our values are core to defining the ways in which UITP staff, management and boards work together as well as with our members and stakeholders throughout the world.
These universal values are the foundation on which UITP’s vision will be built and achieved.
Integrity and Respect
Our commitment to doing what is right, treating everyone with fairness, valuing diversity and fostering trust.
Impactful Leadership
Our ambition to be THE voice of public transport, anticipating and solving the sector’s key challenges, inspiring and empowering others, and leading with purpose to achieve a more sustainable and inclusive world.
Inclusive Collaboration
The desire to work together with openness and mutual understanding, embracing our community’s wealth of diversity and different perspectives to achieve shared success.
Our Four Strategic Objectives
1. Empower Members to Advance Public Transport
- Strengthening the UITP network by expanding its global reach and providing seamless access to membership and services
- Being recognised as our members’ reference for knowlegde
- Uniting the public transport community through our annual summit
Our High Level Targets:
- Achieve a member engagement index of 107 establishing a strong relationship with the membership
- 100% of members and an increasing number of their staff use UITP services at least once a year
- 50% of members from outside Europe
2. Empower Staff to Drive Service Excellence
- Enabling our staff to reach their full potential
- Deploying a supportive working environment to provide members services and strong internal service delivery
Our High Level Targets:
- Achieve 70% in the employee Net Promoter Score
- Be certified as a ‘Great Place to Work®’
3. Elevate Public Transport as a Policy Priority by
Reaching Out to Decision Makers and Opinion
Leaders
- Increasing their awareness of the benefits of public transport
- Enhancing the reputation of UITP and public transport
Our High Level Targets:
- Strengthen the recognition of public transport as a driver for sustainability, economic growth and inclusivity
- Improve policy makers’ awareness and perception of UITP and the public transport sector
4. Secure Our Future: Financial and Corporate
Sustainability
- Ensuring the long term financial sustainability of the association
- Committing the association to sustainability and sound governance and management
Our High Level Targets:
- Maintain a positive cumulative operating result with
a reserve to meet future needs - Demonstrate excellence in governance and management
- Improve our sustainability impact every year
Next Steps
Our new Strategic Plan will continue to build a UITP fit for the future, one with our colleagues and members at the heart of what we do.
With public transport always in mind, we will focus on membership development, financial sustainability, service excellence, and a future-proof association, one guided by values of integrity, respect, and inclusive collaboration…