We believe that mobility is a right for all: public transport for me, for you, for all.
Women comprise at least half of our potential customers, and at least half of our potential workforce. We cannot truly serve the entire public transport market until their needs as passengers are met, and we cannot truly represent an effective and innovative workforce until more women are included.
In 2018, we partnered up with the World Bank to shed light on the needs of women as public transport users. We launched the global campaign, ‘PT4ME’, supported and disseminated by over 240 members from their stations and social networks.
This year, for International Women’s Day (8 March 2019), which is held under the theme #BalanceforBetter, we are relaunching the PT4ME campaign and shifting the focus to women as workers in the public transport sector.
“Women represent an untapped potential of talents and skills; more women can only mean more success for our sector”, said Pere Calvet, UITP President.
More women can only mean more success for our sector
Despite growing initiatives to include more women in our sector—from front-line staff to upper management and city leaders—we still have much work to do to improve our current gender balance.
In partnership with the International Transport Workers’ Federation (ITF), we have released joint recommendations for the public transport sector to better implement a more inclusive work environment for women.
Download the full list of recommendations here!
Read more about our collaboration with ITF in our joint press release!
We are also happy to announce that Moovit will be disseminating our PT4ME messages from their mobile application on International Women’s Day this year!