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Webinar
training

The New Mobility Ecosystem – MaaS and more

Where
Online
When
23 Sep. > 2 Oct. 2025
10:00 am CET
Organiser
Organiser Logo

About

ITP is organising an online training on The New Mobility Ecosystem – MaaS and more across two weeks from 23rd September to 2nd October 2025.

Over the last ten years new shared mobility services have emerged, creating both challenges for cities and attractive options for residents and visitors – if they manage to find viable business models when the flow of venture capital has diminished. The more traditional transport modes are being transformed by digitalisation, connectivity, electrification, automatisation that might have an even bigger impact on the transport system.

In the middle of all this is the user and his or her needs and desires. We need to make it easier to access and use different mobility options and to live a multimodal life without having to own a car. 

One way of doing this is by integrating many services into one: Mobility as a Service or MaaS. But there are many other models for combining mobility and cooperation between public and private actors and different roles to be played by cities, Public Transport Authorities and Operators in creating a sustainable mobility eco system. We will of course address the elephant in the room: Is MaaS dead or not? You will find out.

The objective of this training programme is to better understand the current mobility trends and the characteristics of new and transformed mobility services, the business behind them and their effects. We take a deeper look into the opportunities, challenges and benefits of different types of interaction and integration and the roles and governance of the new ecosystem.

This is done by lectures and case studies by experts in the field as well as workshops in which we sketch solutions for some of the cities represented using tools such as the Business Model Canvas and a wider lens.

Reach your objectives:

  • Get a clear understanding of today’s urban mobility trends and new mobility services and traditional services under transformation
  • Understand how these can be integrated in different ways to improve accessibility and ease of use and support sustainable business (MaaS and more)
  • Understand what role in particular public actors can play in the new mobility ecosystem and how to optimize the societal and environmental effects through policy, regulation and governance
  • Analyse and discuss its effects and implications from financial, regulatory, and technological perspectives
  • Get insights in how to approach the complexity of integrated and combined mobility by learning and using effective business and ecosystem modelling tools.
  • Learn from best practice and experience in cities worldwide – and not least from other participants in interactive sessions

            Who is it for?

            • Professionals involved in or affected by the introduction of new or transformed services and players in their city or in their company
            • Project managers and professionals from public transport operators, authorities and other mobility providers responsible for business development
            • Staff of municipal, regional or national authorities in charge of regulating and enabling such new services and urban planning. 
            • Staff from industry worldwide are involved in the market uptake in this area: ITS companies, app-developers, etc.
            • Professionals interested in obtaining a wider and international perspective on integrated and combined mobility (MaaS and more) and eager to learn more from best practice worldwide

            A top level methodology

            • Get inspired by our trainers, understand the main aspects of new mobility services and the integration of them and learn from successful best practice
            • Participate in interactive plenary sessions with introduction by course leaders, presentation by trainers and open discussion with participants
            • Apply your concepts during the online workshop 
            • Address topics and issues from an international perspective, enriched by different cultural approaches and points of view
            • Participate in practical exercises ‘in the field’ allowing you to apply the principles and methods learnt during the training course
            • Benefit from a unique exchange of knowledge and experience between professionals
            • Make the best out of the learning platform, MyAcademy

            A good level of English is a compulsory requirement to attend the training.

            UITP Training Programmes and all related processes are certified for ISO 21001: 2018 – the standard for Educational organisations – Management systems for educational organisations.

            Inspiring trainers  

            Our skillful trainers are international experts and professionals with extensive experience and knowledge in the development and application of MaaS.

            Join this online course
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